Events Marketing Manager at Instawork | Y Combinator (2024)

Events Marketing Manager at Instawork | Y Combinator (1)

Instawork

A flexible work app that connects businesses with hourly workers.

$90K - $140K

Location

New York, New York, United States

Job Type

Full-time

Experience

3+ years

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Instawork

and hundreds of other fast-growing YC startups with a singleprofile.

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About the role

At Instawork, we’re driven by our vision to create economic opportunity for local businesses and skilled hourly professionals in communities around the world. With a growing number of hub cities across the world in the U.S., Canada, India, and beyond, we’re looking for top talent to help rapidly scale our high-tech and high-touch labor marketplace. Our accomplished and dedicated team is passionate about our mission and committed to crafting revolutionary products, all with the backing of our world-class investors, including Benchmark, Spark Capital, Craft Ventures, Greylock Capital, Y Combinator, and more!

Instawork is looking for an Event Marketing Manager to design and execute on experiences that help elevate our brand and contribute to pipeline growth. You will be an integral part of the Instawork Marketing team, and partner closely with Sales, Partnerships, Marketing and Community Operations to support our GTM goals with high quality field marketing execution. You are a creative and strategic marketer with a track record of successfully executing a wide range of events - from large industry trade shows to intimate customer events. You are equally excited about developing our overall field marketing strategy and rolling up your sleeves to execute on those. If this sounds like you, this is a great opportunity to join a high-performing team at Instawork.

What you’ll do

  • Develop an inspiring and practical strategy for how Instawork will build relevance, accelerate demand and drive leads with our target audiences.
  • Research field marketing opportunities based on Instawork’s GTM objectives, target audiences and make recommendations on our events strategy. Collaborate with Sales, Partnerships, Marketing, Creative, and other internal and external stakeholders on event selection, promotion and post event prospecting.
  • Execute events and experiences including industry conferences, regional trade shows, local Instawork brand activations and executive meetups.
  • Evaluate performance of events, share learnings, and refresh events strategy based on those learnings.
  • Manage budgets, and external agency relationships to facilitate smooth event execution

Who You Are

  • 4+ years in B2B events and field marketing
  • Proven success in creating and executing on a broad range of events that drive meaningful impact.
  • Outstanding project management, prioritization. Strong communication skills with the ability to influence internal and external stakeholders.
  • Working knowledge of CRM tools such as Hubspot and Salesforce
  • Experience managing external vendors/contractors
  • Intellectually curious, empathetic, and driven to solve hard problems
  • Ability to thrive in a fast-paced startup environment. Comfortable making decisions amidst ambiguity, a strong bias for action.
  • Adept at and enjoy partnering cross-functionally across teams.
  • Passionate about our mission to empower underserved hourly professionals and pioneer the future of work

For New York based applicants:

  • The base salary range for this position is $90,000 - $140,000

  • This position is eligible for equity in the form of stock options

  • This position is eligible for Instawork benefits, including:

    • A variety of medical, dental, and vision plans with coverage beginning on the date of hire
    • Flexible paid time off
    • At least 8 paid company holidays annually
    • Home office stipend
    • Phone stipend
    • Commuter stipend
    • Supplemental pay on qualified leaves
    • Employee health savings accounts (HSA) contribution
    • Flexible spending plans
    • 401K plan
    • Perkspot - discount program through Lumity

A variety of factors are considered when determining someone’s compensation including a candidate’s professional background, experience, and location. Final offer amounts may vary from the amounts listed above.

Instawork Values

  • Bias for Action -- We are a growing team and an evolving product. We want a team of do’ers to drive the company forward, even if it means making decisions with incomplete information or being wrong.
  • Act Like an Owner -- Treat this company as though it is your own. Execute on the fundamentals, and act creatively to drive growth. Your ability to drive impact in any part of our company is only limited by your courage and conviction, not your job title.
  • Always Be Learning -- We are changing an entire industry. We strive to learn from each other and get better each day, week, and month, so that our team’s learnings can compound and we can all improve, together.
  • Empathy, Trust, Candor -- Empathy for our business partners and professionals means we put ourselves in their shoes. Empathy for our colleagues means we are always upfront and honest with each other, which comes from trust.

About Instawork

Founded in 2016,Instawork is the leading flexible work app for local, hourly professionals. Its digital marketplace connects thousands of businesses and more than five million workers, filling a critical role in local economies. Instawork has been featured on CBS News, the Wall Street Journal, The Washington Post, Associated Press, and more. In 2022, Instawork was ranked among the country’s top 10% of fastest-growing companies by Inc. 5000 and was included in the Forbes Next Billion Dollar Startup list. Instawork was also named the 2022 ACE Award recipient for “Best Innovation” and one of the “Best Business Apps” by Business Insider. Instawork helps businesses in the food & beverage, hospitality, and warehouse/logistics industries fill temporary and permanent job opportunities in more than 25 markets across the U.S. and Canada.

For more information visit www.instawork.com

We value diversity on our team and firmly believe Instawork is stronger when we hire people who make their own unique contributions to our culture. We welcome all applicants and encourage candidates from underrepresented backgrounds to apply.

To learn more about our company values, please visit: https://info.instawork.com/about

Personnel Privacy Policy

About Instawork

Instawork is the on-demand staffing app for hospitality gigs. We quickly and reliably match businesses with nearby qualified workers. We’re excited to enable our Professionals, a new generation of the emerging, diverse workforce, to be a part of the growing gig economy.

We’ve been fortunate to be funded by some of the greatest investors in Silicon Valley: Benchmark (Bill Gurley), Y Combinator, SV Angel, Crunchfund, Steve Chen (co-founder of YouTube), Mike Vernal (VP of Product at Facebook), among many more.

Events Marketing Manager at Instawork | Y Combinator (2)

Instawork

Founded:2016

Team Size:500

Location:San Francisco

Founders

Events Marketing Manager at Instawork | Y Combinator (3)

Sumir Meghani

CEO

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